Concept for Life Medium Adult 1.5kg

 Product advantages:

• Maintaining the ideal weight
  The adjusted calorie content can help to maintain your dog's ideal weight. High-quality animal proteins help to maintain strong muscles.
   
• Support for the body's natural defences
  A special vitamin complex combined with mannan oligosaccharides and beta-glucans can support your dog's natural defences and strengthen the immune system.
   
• Skin & Fur
  The vitamin B complex together with copper, bound zinc and valuable omega-3 and omega-6 fatty acids can contribute to a shiny coat and healthy skin.
   
• Digestive safety
  Thanks to highly digestible proteins, prebiotic inulin and special plant fibres and dietary fibres from linseed and dried beet pulp, a stable intestinal flora can be promoted.

• Excellent tolerability and acceptance
  The recipe with fresh meat and selected ingredients ensures maximum acceptance for medium-sized dogs.
   
• Well-balanced nutrients
  Contains all the essential proteins, fatty acids, vitamins and minerals required for optimum all-round care and a vital, long dog life.

 With veterinary expertise and scientifically based recipes , this food specifically supports your dog's well-being.

Available in the sizes: 1.5kg, 6kg, 12kg and 24kg.

Try it too:

Dry food

• Concept for Life Medium Sensitive
• Concept for Life Medium Light
• Concept for Life Medium Sterilised

Snacks & Feed supplement

• Concept for Life Insect Snack
• Concept for Life salmon oil
• Concept for Life Mobility Pellets
• Concept for Life Prebiotic Snack with chicken

Ingredients

Go to analytical constituentsConcept for Life Medium Adult is a complete dry food for adult dogs.

Ingredients:
Poultry protein (22%, partly dried and hydrolysed) hydrolysed), fresh chicken meat (20%), rice, maize, poultry fat, rice flour, dried beet pulp (3.5%), lignocellulose (1.4%), linseed (1%), monocalcium phosphate, brewer's yeast (dried), egg powder, sodium chloride, salmon oil (0.3%), potassium chloride, sunflower oil (0.2%), yeast cell walls (0.2%, rich in mannan-oligosaccharides and beta-glucans), chicory inulin (0.1%).

Energy per kg
ME (FEDIAF, 2021) 15.86 MJ / 3787 kcal.

Additives per kg:
Nutritional additives:
Vitamin A 12000 IU, vitamin D3 1400 IU, vitamin E 250 IU, vitamin C 300mg, vitamin B1 12mg, vitamin B2 12mg, vitamin B6/pyridoxine hydrochloride 8mg, vitamin B12 180mcg, niacin 35mg, calcium D-panthotenate 35mg, folic acid 1.2mg, biotin 300mcg, choline chloride 2200mg, Copper (copper(II) sulphate pentahydrate) 12.5mg, zinc (zinc sulphate, monohydrate) 100mg, zinc (glycine zinc chelate hydrate (solid)) 60mg, iron (iron(II) sulphate monohydrate) 250mg, manganese (manganese(II) sulphate, monohydrate) 30mg, iodine (calcium iodate, anhydrous) 2.2mg, selenium (sodium selenite) 0.40mg.
Technological additives:
Antioxidants.

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Analytical constituents

1.5kg6kg12kg12kg + 1.5kg Free!Economy Pack: 2 x 12kg

protein	24.0 %
fat	14.0 %
fibre	2.5 %
ash	6.6 %
calcium	1.15 %
phosphorus	0.95 %
sodium	0.35 %
omega-3 fats	0.64 %
omega-6 fats	3.2 %

Feeding guide

Feeding Recommendation:
The food quantities given are recommendations and should be adjusted according to your dog’s individual needs in order to maintain ideal body weight. The kibble should be served dry. Please make sure your dog always has fresh water available.

Dog’s weight in kg	Daily amount - reduced activity	Daily amount - normal activity	Daily amount - increased activity
11kg	150g	175g	205g
12kg	160g	185g	220g
14kg	180g	210g	250g
15kg	190g	220g	260g
16kg	200g	230g	275g
18kg	220g	255g	300g
20kg	235g	275g	325g
22kg	255g	295g	350g
24kg	270g	315g	370g
25kg	280g	325g	385g